Wednesday, January 18, 2012

More Godzilla 2013/2014 viral marketing?





Now I suggest everyone out there take this with an extreme grain of salt...

...but there are people out stating that the "strange sound" videos circulating YouTube could be a part of the viral campaign for the newest Godzilla movie.

Play these videos and see what you think.

Again I highly suggest everyone to take an extreme skeptical eye towards this...but...and this is a big but...if the marketing for this latest Godzilla movie is to go one route, this path makes practical sense.

Both of these videos have cries that seem to come from very very large animals, kaiju size in fact. Both reveal something and yet nothing at the same time. Both place people right in the middle of it, creating some intense and frightening moments (I know I would be freaked out if I heard something like this).

We've already seen examples of viral video marketing work (see all those Cloverfield videos on YouTube) so why not with Godzilla?

I can completely see the newest Godzilla movie going this route, showcasing brief glimpses/sounds of some of the monsters to be within the movie.

5 comments:

  1. pretty clever if its viral marketing, but i dont think it is. god what id give to be able to work on the new godzilla movie, even as a PA

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  2. i'd say it's a fair bet that it's viral marketing for Pacific rim

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  3. you can't really call viral video marketing "working" when you're using cloverfield as an example. that movie sucked- balls

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  4. Hey all I have to say is it got us talking about it,Godzilla or not.

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  5. The noise is actually a sound effect taken from a baseball game when lighting hit the stadium and messed with the audio.http://www.youtube.com/watch?v=XDFNM86I2-U

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