Wednesday, August 31, 2011

Godzilla Kingdom of Monsters #2 Rankings

Hello everybody this is Fernando for Godzilla Movie News.

Whoa huge drop for the newest issue of Kingdom of Monsters, issue #2!


For quick reference issue #1 came in number 16th (out of 200) with over 58,000+ issues sold.

Issue #2 did a steep drop off by coming in at 120th place, with now only around 14,492 issues ordered.

Now unless my math is wrong that's about 1/4 of the amount from the first issue, which in any field out there (movies, music, books, etc.) is a considered a massive drop off.

One can again attribute this to the weak reviews the first issue had been getting. While retailers are able to somewhat gauge consumer demand on first issues, it's the subsequent issues that truly matter. Those are the ones that either go up or down in sales depending on consumer likes.

On an ironic note, that same month's sales list also states that the first issue had a reissue/reorder of about 10,783 more issues, coming in at number 145. I call this ironic because while the second issue had a such huge drop off, the first issue apparently needed reorders?

My guess here is that those consumers late to the party on the first issue (finding them all sold out) probably asked their comic book retailer to reorder a new set of copies, which led to this unique situation.

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